Smash Plus - this means mosquito season is on (though one cannot tell it by the weather where I am where it is always gloomy and very cold for a June!). Am trying to think of anything apart from the wonderful ad they had in 2021 (here) and their follow up in 2025 (here) and now they come with a double ad. "Akalna el baghash" which originally means "mosquitoes have eaten us" but if you add the Pac Man - and yes you are forgiven not to understand the nod - it means "we have eaten the mosquitoes" (this for the spay) for the tablets they went into "we took off the screen netting and installed Smash". Both work actually, and on the gates of a summer that still did not show up, seem quite timely.