Above, the latest idiotic, stupid, uninteresting, corny, run-of-the-mill, non-inspiring teaser ad to hit town. If you are looking for more, please check here. Apart from the lack of logic - such as this great ad here which was ruined by a teaser - my other problem is that clients argue about things as small as 10 USD, ask for a lot to be done with ultra minimal budgets, want to review anything ten thousand times for free, want to have their wives' or girlfriends' (should I say and?) opinions to be registered, get moody, unpredictable, even when the ad is already at the printers or scheduled online suddenly the green shirt must be blue, and examples can go on and on. Long story short, for a company that is trying to squeeze its buck to the maximum allowable, why they are throwing it out the window on silly teasers - forget what agencies are saying that they are "the talk of the town" and what not - when they could get better coverage without imposing these 80s gimmicks on us. To quote Nike in their legendary Atlanta 1996 ad "don't insult our intelligence. Tell us what it is, tell us what does, and don't play the national anthem while you do it." (here).
Advertising agencies think they are smart. To quote that episode of Who's the Boss when Angela tried to explain to her mother Mona why there is a bubble gum dispenser in her advertising agency "it says we are unique and original, mom every company has one". So, here's a message to ad agencies: No, the public does not exactly await your revealers, people are tired, pseudo-broke, living in a literally war-torn country, so no one exactly is focusing on your money squandering so that you and the client self-congratulate yourself.
So to quote the latest revealer to hit town, "really, it's not worth this much hassle". True, it is not. Save your pennies, and save our patience which is running out.