Showing posts with label 2023. Show all posts
Showing posts with label 2023. Show all posts

Sunday, April 2, 2023

Ahla bhal talleh - gets a remix for 2023

Remember when Donald Trump revealed that the slogan for his (current) campaign would be "make American great again, again" and got lambasted over the internet (here). Well, do you also remember the Alha Bhal Talleh campaign by the Ministry of Tourism (here). Well apparently this year, the campaign is going to become "Ahla Bhal Talleh... Ahla" (yes, "again, again" I know). Also as a side joke, "Ahla bhal talleh ahla" makes it become like a song by our late diva Sabah so someone has  been riffing on the lyrics and making a joke out of it (here).

Now why change the campaign (of which I was not a fan)? Why remix the slogan? Would that make it more potent or seductive or welcoming? Who knows, maybe the double clocks we had make everyone see double (and write double) lately. 

Whatever it is, just add it to the illogical things happening around us. All I can say is now I feel like some KFC (here).

Sunday, January 1, 2023

McDonald's Lebanon brings on 2023

So here we are, no rest for the just. Or no rest for the blogger who posts about ads. Right bang in the middle of the night, McDonald's perfectly integrates its logo in its 2023 wishes. And it works... I said it before, it is difficult to integrate one's offering in terms of brand in one's own ads, especially when it comes to festive moments. 

Saturday, December 31, 2022

Chateau Ksara uncorks 2023 with the help of Mink

See what I did here?

Other than that? No words! Full ace! Probably the best ad of the year, Mink saved the best for last.... Glorious indeed!