Artwork by Tarek Chemaly Oh you know the drill. When you experience deja vu, it means they are reloading the matrix. Well, here we are a ful...

Well, I almost never share a press release but I could never put it in better words: Presenting “Period”, a new red shade created to break t...

Bio Oil strikes gold with a sincere, low key breast cancer awareness advertising. Watch here . The idea of the ad is simple, a woman experie...

Gandour Foods aces when it comes to hashtags. Now am not a believer in the power of tags, still, at least this one is interesting copy wise....

Hmmm difficult brief. How do you associate oil with cancer awareness? No matter how you turn it, does not work. United cane up with: "t...

Smart ad. "Quality is the most cist-effective choice"... In Lebanon there is a proverb that goes "el ghali rkhis" (what ...

Please read here and here first. I will again be accused of stereotype, but seriously people, this is real life. No, Lebanese people do no...

"A year ago" artwork by Tarek Chemaly Oh spare me! I know everyone and their mother is writing about "a year ago".... Yo...

Bira logo design by Patrick Chemali Concept coined by Dan Azzi First was the Lollar . Now the Bira. If it seems am talking gibberish, then w...

Picon just pulled its post Beirut explosion ad, emphasizing to how many NGOs and associations it gave its products to. Mind you, being a spr...

Cover artwork by Tarek Chemaly Today marks the release of the 8th and last volume of Archewallogy, the study of cities through their walls, ...

Artwork by Tarek Chemaly Do the Lebanese like to brag? Do they like to show off ? Do they like to live above their means ? Oh, is the pope C...

Facebook is inviting us to "Love Local"... The campaign is a brilliant product of today's world. Shot a la va vite most likely...

"Bonjour, Bonsoir, tres bon, oh lala, magnifique! Frensewe top! Fikoun tkhabro 2raybinkoun l honik la belle khabriye!" - Can you t...

Artwork by Tarek Chemaly When, on September 14 1982, an explosion rocked the Phalangist party headquarters in Achrafieh where president elec...

Artwork by Tarek Chemaly Am going to start this post with an admission: I have had it with my European friends and their first world problem...

 Annahar is subverting stereotypes about women. Boldly and smartly. "Girls should not stay out late", "Women talk too much&qu...

Optique et Vision nails the post Beirut explosion ad. One of the hardest things to do for any brand is to insert is product in any event. Wo...

This from Epica Awards : The explosion that ripped through Beirut on August 4 hit many businesses at the heart of the city, including more t...

Zara, Bershka, and Buffalo Wings and Rings are the three latest casualties to close shop on Kaslik street (Patchi, Zmilelee, Petit Cafe, Lor...

Why is it some things work, others not? Take One Act - they define themselves as: "Let's take the time to thank the unsung heroes o...

Well, in a shining example of what advertising is in 2020 in Lebanon, please meet Unica. The two ads are not a campaign mind you despite sha...

Artwork by Tarek Chemaly Are the Lebanese finally changing their consumption habits? Signs are exposing cracks in that picture perfect way t...

Roadster Diner has a new ad. Watch here . Done throwing up? Wow. Really. Not even cliche. All the pinch-me-to-cry-because-am-patriotic image...

Artwork by Tarek Chemaly History repeats itself, first as tragedy, second as farce - Karl Marx I wonder at what stage Lebanon is. The trage...

Well, Pepsi justifiably increased the price of its products. Apparently it offered a certain relief, but am not sure what kind it was or how...

Artwork by Tarek Chemaly On January 31st, 2007 I wrote a blog post with the same name which is actually the name of a French movie  (actuall...

Lebanon opportunities tries to revamp its brand. When business oriented magazines such as Forbes and The Economist went all out to embrace y...

Pampers Arabia celebrates the birth of George Khnaisser, the boy whose mother went into labor literally seconds before the August 4 explosio...

Pikasso does it again ... In a campaign that spans six visuals, from the man sweeping debris on his wheelchair, to nurse Pamela Zeinoun hold...

To be a Aounist is a pride nit an accusation. So says the hashtag of this incomprehensible, unfocused campaign that lacks a concept, a clear...

Artwork by Tarek Chemaly International media are gloating. The time has come. People in Lebanon are turning their backs on their leaders, an...

IKEA just wrote under its English ad "same thing but in Arabic" for their mattresses and bedding.... And it went viral. Some say i...

Artwork by Tarek Chemaly In certain countries, the back to school spending is one of the biggest non-holiday spending times. In Lebanon a li...

 Pilcrow Architects just came up with a concept for a memorial to the Beirut dead of the August 4 explosion with a design based on the now d...

  ABC mall has taken a gigantic building facade overlooking the sea to put an ad that says "min kalbi Salam li Beirut" (from my he...

Artwork by Tarek Chemaly Never a dull day in Lebanon. Severe uptick in Coronavirus cases? Check. Explosion listed as third powerful in human...

  Al Wadi Al Akhdar is right in the post-explosion scene. As such, they are giving their support by collaborating with NGOs Beit El Baraka a...

  Remember this post? About the sided love from Lebanon to France ?  Let me begin by saying that Israelis do not need Schengen visas. And t...

Do you remember the Lebanon war in 2006? I do. I got stuck in the United States and instead of spending two weeks divided in half - one half...

Post Beirut explosion, few brands advertised anything from the usual "we will rise" or "like a Phenix..." etc... Interes...

Artwork by Tarek Chemaly The area in the port is divided socio-economically. First there are the low income neighborhoods, the old renters, ...

Source  Look at the photo above. Moving and very pertinent. Full of names of people who died in the horrific explosion if the Beirut port. T...

  Lebanese banker Marwan Kheireddine , who bought Jennifer Lawrence penthouse gets backlash in NY. The penthouse, at 9,9 Million Dollars com...

 "Beirut: dead a thousand time, to be reborn one thousand more..." Nadia Tueni" And this is how Pikasso the billboard OOH com...

Photo credit unknown Dan Azzi (a friend, full disclosure) put it best : "Unpopular Opinion: Blaming our problems entirely on the politi...