Well, as of late everyone has been trying their hand at home-grown copywriting (without much success). But here comes one which made sense. OK, it is too convoluted to explain but the gist of it is this: When it comes to nuts, the ad says "not one kernel or two kernels" - "a trio!". OK "not one kernel or two kernels" is a local expression basically to indicate something worthwhile. So at least someone did their homework. So apparently the stuff comes in three different flavors, apparently each containing three different nuts (hence the trio!) to mix and match at your own taste (all covered in cricri coating).