Snips, a local brand, started off with baked snacks, and variants of potato chips. A very popular category which was mainly the affair of 2-3 brands thus far, so it is a testament to their ingenuity that they carved their own path within more established brands in the market. Their site details their many subproducts, all "snacks", and interestingly was not updated to list the two which are covered in this post - namely salt sticks (stix) and pretzels (knots). The products are on sale on their website but not listed on the landing page, normal I guess. But once more, the jump between their "original" goods and the knots/stix is so minor it was I guess a bit anticipated (at this point the salted sticks and pretzels is basically dominated by a Turkish brand). Mind you Stix and Knots are actually addictive, so it is not unheard of to finish the bag in one go. So here we are, it only took a step!