Wednesday, November 22, 2023

IDM - does a great independence Day ad

Now that's an unexpected - and good one. Based on the design of the ubiquitous coffee cup in Lebanon (here), IDM comes with this lovely ad merging the wi-fi signal with the design in question. An Independence Day ad you never knew you needed until you had it. The copy goes that it is "keeping us all united anywhere everywhere". One thing is sure, no two Lebanese ever argued over coffee.