Promarché, is here, almost. But the gigantic wraparound ads are unmissable. Apparently the supermarket is and according to their instagram page (here) is partnered with Intermarché so here's hoping we get ads as good as l'amour l'amour (here) or un endroit pour vivre (here) or c'est magnifique (here). And yes, you should be watching this space. I shall be :)
Is there anything Romance ad agency cannot do? Well, here we are - fresh from their multiple successes for Intermarche or Uber Eats, they now offer Decathlon the kind of dream campaign the brand can only dream of by way of very - very short messages. Concrete is better with sports. Sundays are better with sports. Water is better with sports. Showers are better with sports....
Why?
Because sports make the world better.
Of course, this goes in the line of the Luminou campaign (dans le noir on peu le voir), but still - it is also very right on target, very right on brand message, and by heavens, Romance strikes again! See the films in succession on this link.