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| Photo credit Stephanie Abou Jaoudeh |
I don't think I understand this ad. Maybe because this ad is not directed to me. Or maybe this ad does not make sense. Either way it left me confused. This menu lifts. Why? Because it has high protein, low-cal? I mean I admit I took two nutrition course at AUB and I was good in neither one of them, but I still don't get it. Worse, what kind of imagery is this? Yes yes I know it is a "Deek" because the brand is Deek Duke (literally rooster roosters). Still, the ad is neither appealing, nor sexy, not indicative of anything at the gates of summer. Pity, I do remember when the shop was one branch only in Achrafieh and was truly exceptional in everything. But then novelty wears thin after so many years.