Along with Ksara (here), Chateau Musar (here), Ixsir is joining the wine summer fray - from what I have seen, a double ad. The first goes "revive every moment" the second "great wines are born to great heights", truth be told this is not a "campaign", how could it be? When there is no creative concept tying them - but then again probably this is asking too much from a summer campaign aimed to sell. Still, and again, not to spoil the Ixsir moment, I also found this ad in downtown Beirut.
The ad is for Go Cola, the line? Revibe the moment. Once more the occurrence of both at the same time is a bit funny. Ixsir went revive and Go Cola went revibe. Oh well, you know the line "great minds think alike" but do you know the other half? "fools sledom differ".