Sunday, August 3, 2025

Chateau Musar reeks of summer

Now that is an ad that makes sense. Summer. But make it with ice cubes straight from the freezer. You can almost taste the chilled wine - and when you say chilled wine, you imagine loved ones around a table on a boozy lunch that extends to the evening. And yes, this does conjures this image. Also as a back up a beach scene could be inserted - but I can't swim so let's go for boozy lunches. Now, to be clear, I am not accusing Chateau Musar of anything... but, me being me, I immediately remembered this 80s ad from Adidas...