Thursday, January 26, 2023

Almaza goes Fairouz for winter.

Almaza goes Fairouz.

Well, after celebrating summer in all possible ways, Almaza is now going winter time where beer drinking is much less ubiquitous. Interestingly, I'd love to see exactly how much units Almaza shifter as compared to before the crisis to see if people are considering beer as a luxury drink or not these days. But I digress, so back to Almaza in winter time - so they went back to the Fairouz staple and misquoted it saying: "I loved you in summer, I shall love you in winter". Does it work? Yes it does. 

For some reason I see this also as working for an air conditioning brand.... (looking through my archives to see if any done it prior).