Tuesday, December 20, 2022

Pimo does a great job with Milton tablets

To add to Lebanon growing woes, please meet Cholera. Which is why Milton tablets are on to the rescue. 

I said that prior but would repeat it - in 2005 you needed about 600 billboards to make your campaign visible among the clutter. Today barely a dozen make you seen. Which is why seeing how Pimo went above and beyond in their OOH for Milton tablets is a great surprise indeed. They could have established their client's presence on the down-low and still managed to remain visible. But indeed, they actually tried to really be creative - and it worked! Not a mean feat when the medium is already tried and tested. But as I said, the effort is rewarding indeed. And did you notice they did the effort to treat the wall too?

Truly, nice touches everywhere.