Tuesday, March 8, 2022

Castania trail mix - no hike necessary

Well, here we are - something not elections related! Castania, a Lebanese leader in nuts is advertising its Trail Mix - you know, those dried fruits and nuts people munch on for energy during hikes. Mind you with many people avoiding hikes due to Coronavirus (and again understandably so), the timing can be a little odd. But the lovely pop art infused visual makes it for a lovely addition on billboards (which again are not very used as of late since the crisis began in 2019 - some billboards still carry the signs of an end-of-year party when we are already in almost mid-March).