Monday, February 7, 2022

Hilton Waitographers with Roger Moukarzel: a gimmick too many.

Waitographer? See here in case you are confused.

I am tired of gimmicks. Gimmicks which are forgettable in about 5 minutes.

I do love Roger Moukarzel. And yes, the original idea by Hilton Hotels makes sense - how  many times have you asked your waiter to take a photo of you and your gang at dinner to keep from missing someone from the photo (the photographer!). And how many times the results were dismal? Too many. Still, is it worth it? As I said one gimmick too many.

I always wonder - where is the strategy in this? Nowhere. Even the name is a bit stale.

So where does this lead us? Nowhere.