Tuesday, July 20, 2021

Monochrome, a Lebanese product launches to zen fanfare.

Monochrome has been (finally) launched after months of teasing. What is it? It is defined as "created by Lebanese hearts, crafted by Lebanese hands". In essence in it a brand of intimates - with the first drop comprising of white, black, grey products from tank tops, to t-shirts, trunks, briefs and towels. The brand is exceptionally low key as their own instagram demonstrates it (look here).

Launched by social media experts, Monochrome is the distilled tasted of people - who in their own words - "always been fashion fans and all things beautiful, but we never thought we’d launch our own collection!" Interestingly, it is the insane price of all things imported which "led [them] to create [their] own collection of basics, crafted by Lebanese hands!"
They pledge to keep the price as affordable as possible, insisting that their own "reward is to bring you that happy feeling each time you wear a Monochrome piece". Considering this is a bold endeavor, it is perhaps right to "talk about them and share them as much as you can!"

Monochrome can be purchased here.