Saturday, April 17, 2021

Decathlon shines brightly with Romance

Is there anything Romance ad agency cannot do? Well, here we are - fresh from their multiple successes for Intermarche or Uber Eats, they now offer Decathlon the kind of dream campaign the brand can only dream of by way of very - very short messages. Concrete is better with sports. Sundays are better with sports. Water is better with sports. Showers are better with sports....


Because sports make the world better.

Of course, this goes in the line of the Luminou campaign (dans le noir on peu le voir), but still - it is also very right on target, very right on brand message, and by heavens, Romance strikes again! See the films in succession on this link.