Well, sometimes advertising does not have to be creative - no, seriously! I mean Laziza, which is a non-alcoholic beer is now available in flavors. You must get the message out to the populace which prefers its beer halal or non-alcoholic, so what do do you do? You must the bottle in fruit crates with matching fruits for every flavor (in the case above strawberry and pomegranate). Does it work? Of course it does!