Friday, December 30, 2016

Audi - playing like driving should not be dependent on gender!

The doll that chose to drive! Audi really aims to #cambiemoseljuego- which means #letschangethegame - the ad is an animation which shows life in a mall with a doll discovering her carriage did not have horses, decides to take a stroll on the other side (the one for boys) and ends up in a joyride on an Audi TT. Interestingly as she goes through the mall she sees other dolls playing football, and in the end a boy who picks up the Audi sees his mother take the doll out. He runs back and fetches it. "Playing like driving should not be dependent on gender".
Someone should inform KSA about that.