The La Libanaise Des Jeux tagline "iza mich el tanein el khamis" (if not Monday then Thursday - both days being draw days for the Loto game) have been taken to new heights. The ads above were found on the LLDJ
facebook page and show how your life could be transformed by winning from one ay to the next. Oddly all the ads I loved were Thursday/Friday the Monday/Tuesday batch was less spectacular for some reason, but the ones I picked are nothing short of epic! All this reminds me of
Bassem Khalil's project too...