End of year card 2024. #merrychristmas

And time for the annual greeting card!!... I know I know, 2024 was not easy for us as Lebanese so here's hoping for a better 2025 (that bar is too low though!). For a recap of older cards please check here.

Mercedes Benz Middle East - Superb Eid greetings.

And this, ladies and gentlemen, is how we do it.

Mercedes Benz Middle East comes with the most equisite Eid el Adha greetings, emphasizing how much their product is a part of the pop cultural mesh of the region, along with (expected but right bang on target) typography, along with lovely but simply copy. I know, this is too much lavish for a 4-panel ad, but it is indeed worth it, especially that lately there is almost no such ads in Lebanon almost at all. Still, I thought the effort - specifically the pop art angle - was worth it from Mercedes, a brand truly part of the every day life of the region.