Pity I could not shoot this at night. Well, here's the idea, at night the lights of the Xpeng GX Erev are actually lit! (OK, along with the price - 58,900 USD - but hey, an ad is done to sell). To be clear am not here to discuss the technical specs of the car, but the ad is indeed a novelty. A novelty that could not have happened on a billboard or unipole. I shall let the mechanics of it a mystery but again, something is indeed impressive with the idea. Sometimes you wonder how come no one thought of that before.