XOXOOH where love goes out-of-home. Geddit? OOH is out of home, and XOXO is well, much kissing. Oh bummer, I needed to explain a nice wink. So here we are. Vivad does it own Valentine, in a nicely designed advertising. Sometimes you know, not everything needs to be "award-worthy", on the contrary there are times where the cuter, nicer, subtler, goes a longer way. And this ad is truly one of those times. Maybe it could be blink and you'll miss it, but am one of the fans of this.