Gandour Cream Cookies has blessed us with a cute one. It simple goes "they're sweet inside out" but the word sweet in Arabic is the same as "beautiful". So yeah a bit of double-entendre that actually works considering Gandour could have pasted this without any line and still got people's attention. Do note that Gandour like all other companies have gone through the loss of brand loyalty since the financial crash, also they dabbled with shrinkflation (here) but Gandour is such an old Lebanese institution (the word applies well to them) and I guess they will survive the crisis after all.