"Spontaneous detour? Nah. Just a strategic grab-and-go." Well, not seeing the strategy, but that might just be me. Well, in an ad that blends CGI to visual tricks to not-sure-what, Crepaway offers us the story of a couple where a woman magically touches the unipole on the street, squanders the French Fries on the ground but still gets to keep the burger (which transforms into the real thing with her touch). If she was that good, I was to see her touching the ad to make it a real thing as well. Believable? Not much. Spontaneous detour? They told you no. The rest is personal interpretation. See the film here.