OK file this under... Meh. "Sandwich w Noss has a new menu to make a fuss in the land".
Well, this landed with a thud if you ask me. I am not even sure what is so sexy about this ad and why they think it is so cute or what not. Also, not a connoisseur in sandwiches but I do remember his being very small to be honest. I have been seeing a lot of forgettable ads, and yes, this is one of them sadly.
But again, I always get back to the same idea - who comes up with this? Who approves this? And why do they think it is worth spending their money on it?