Epica Awards announces its yearly early bird with bold BETC campaign

David Droga, Greg Hahn, Susan Credle and Chaka Sobhani are just four of the iconic creatives who don’t stand a chance of being on the Epica Awards jury, as a new call for entries campaign by BETC explains. The campaign, devised by BETC creatives Abi Stephenson, Matt Jones and Anthony Tavares, and creatively directed by Nicholas Bakshi, takes a cheeky jab at revered industry figures to underline the fact that the Epica Awards are judged by journalists – not creatives. Epica has just opened for 2024 entries.
Mark Tungate, editorial director of the Epica Awards added that Epica often receives calls from creatives who’d like to serve on its jury. But the jury is composed of editors and senior reporters from leading trade titles around the world, as well as specialist publications in categories like automotive, luxury and visual effects. This enables it to remain objective and free of industry politics.

Recently an industry creative heavyweight contacted me and asked how to be part of the Epica jury, I had the glee of telling him he does not make the cut due to his background. The Epica Awards are open for Early Bird entries until September 1, with a discount of 200 euros. The regular entry period is from September 2 until October 11.