Hmmmm, is this legal? I am not sure. But Poppins just used the Tex Avery famous wolf from the Betty Boop series to illustrate how everyone is going bananas for their "biscuit outside" and "yummy inside" Wonderfills snack is. Actually, the ad is cute, don't misunderstand me, but I am not sure they are allowed to use such a character (if they paid for it so much the better for them!). I love the name as a matter of fact (Wonderfills). The whole ad is here...