Friday, December 7, 2018

Intermarche just owned Christmas, everyone can go home!

Last year, everyone loved the Christmas ad that Intermarche did, I thought it was several degrees lower than its l'amour l'amour hit TVC. This year, Intermarche comes back with a vengeance except via a press ad. A beautifully written text about Christmas. Pity I cannot translate it to you, but seriously - a masterpiece. Let me just try to transpose the first few sentences:
"To those how just opened their first window of their advent calendar, for those who already ate the chocolate of the 6th window, for those who hope it will be snowy on Christmas eve. For those who do not agree, because they come by car"... And the text continues majestically, funnily...