Tuesday, October 2, 2018

Moro a chocolate for the digital age

"Recharge and kick off" - so says the headline for Moro the "new" chocolate from Cadbury. It is destined for the digital savvy generation. Will they get seduced? I know not - for me, and even if I do not seem like a part of the audience, it seems a little overpromised.. and undercooked. What happened to "one chunk leads to another"? I know not - that line however worked like a charm.