I admit - this campaign is conceptually suspicious. Let us review the facts: Lebanon is worth it as a slogan for Fouad Makhzoumi, then a further election campaign, in between Makhzoumi's party managed to be a power broker in the Municipality of Beirut elections getting the very capable Hoda Osta on board. So when "it is worth it to recycle" camapign went out I felt a little suspicious it was dipped in Makhzoumi election sauce. It is pointless if I like the campaign as I feel it is quite skewed.