So it seems that Khouy Home via M&C Saatchi are indeed trying. For the Red Week or when Khoury Home liquidates stuff and does 50% on items, M&C Saatchi came up with "the 50s are back" in a retro inspired visual of a supposedly housewife from the era and a fridge to match (not a Smeg I can assure you even if it is among the brands Khoury Home sells). I am kind of a vintage sucker so the ad works for me, and since nostalgia is the mood of the day so it kind of fits too!
