This came out of nowhere. I am not even sure what event prompted them to do this ad. I suspect it is the Christians uniting front and getting president Aoun to the Baabda palace. Hence the message "one heart, one country" and signed by The Maronite Foundation in the World - which could have been corny if it was not backed up by a heartbeat as detected by an oscilloscope - which (tadam!) doubles as the shape of a cedar tree. There, nicely done!