Lately I have seen an ad online for a TV department of a "reputable" university. It was cheap, badly made, a very bad ad which was fitting for a youtube school kermesse and not a supposedly well-entrenched univesity. Which is why, this Universite Antonine ad "you can be the change" is a welcome antidote. I am sure they were referring to Ghandi's words "be the change you wish to see in the world". Maybe not everyone will understand where the ad came from but at least it is inspirational and makes you want to join! Which I believe is a purpose of any university ad.