OK, so that's a lot of things at the same time, first Samsung wishes you an awesome summer, in the meantime there's also the Galaxy A57/ A 37 5G, with a lot of visuals in tow, so basically I am not sure if this is an ad for their new generation of smartphones, or for the brand at large, or for just enticing people to enjoy summer, or any combination thereof. Well, the ad repeats itself on many digital screens which is interesting - but no sign of it on any printed billboards. So I guess it is a mix of all the above. And as I said previously with everyone still saying how chilly the weather is, not sure summer is already on the menu.