All right, call me foolish, but the new President ad was... confusing to me. The main headline? "Enjoy Paris", well, silly me I expected a raffle draw, or a prize consisting of 2 tickets to Paris, or - you know - other ways to have a coffee a Flore at the expense of President. The smaller line? "with the taste of President", because really nothing is more anti-climatic than enjoying Paris while eating cheese in a country which is still reeling under the many ailments Lebanon is reeling, instead of offering me a ticket and a Schengen visa to boot. If was to enjoy Paris, it would not this cheesy way (pardon the pun).