Sunday, June 2, 2019

USJ anti-smoking campaign is pure advertising magic

USJ students just came up with a campaign that is pure advertising magic.... Including the logos and names of cigarette brands to convey anti-smoking messages:
J'en ai Mar(lboro) de fumer
Stop smoking and you Win(ston)
On fume comme des (Git)anes?
Lucky (Strike) to stop smoking
Kent Dakhen
OK, so it is an Arabo-Franco-Anglo mish-mash but it works like a charm! It is to note that WHO granted USJ the "world no tobacco day 2019 award" and that the whole campus is tobacco free!
How cool is that?