Now that the term "haircut" has become ubiquitous in the Lebanese lingo - and here am referring to the financial measure, it seems fitting it would trickle down to advertising. And here is an example from Khoury Home "survive the haircut - keep your money where you can see it" i.e. in the shape of appliances. OK the visual does explain it completely in case you are lost - oh and there is a Christmas tree behind too. A bit much but then again the message has to go through! Yesterday was
real estate, today appliances - all means are good to release your
Lollar.
