Al Rifai airport ad makes sense! Apparently the Duty Free allowed Castania to take over Al Rifai shop on their premises. Al Rifai is indeed a leading nuts brand from Lebanon, and only recently they issued a campaign which went - "el awal min el awal" (the leader from the start). Which is why their airport ad has the aftertaste of a sore loser. Najib from Blog Baladi suggested that they should have issued a "good luck" ad instead of the one they did which said "he who, since 1948, has a place in Lebanon and the world, no one will able to fill its place". As the orange haired guy says "sad".