Thursday, February 6, 2020

Marlboro and Lebanese oranges - the oddest tie-in of all history

Artwork by Tarek Chemaly based on a Marlboro ad
So there, this happened! Marlboro tied itself to the Lebanese oranges as a symbol of "quality and flavor" - I am not inventing this, the original Marlboro ad proves it. This seriously beats all tie-ins in the history of advertising tie-ins!