Monday, December 18, 2017

Uber - simplicity by way of oddness

Perhaps the Uber ad is very easy to understand, or perhaps I am getting dimmer. "You have enough worries, take it easy". The mother is anxious looking at her watch, the kid - obviously going to a graduation (note to Uber: Graduation happens in June so this is off-season!) is cool as a cucumber (good on you kid, don't graduate you'd have to earn your own money later).
And this is the part I did not get. Are they in an Uber? Are they in a regular cab? Mind you in Lebanon Uber only works with pre-established taxi drivers not regular people who moonlight as Uber workers. Still don't get it - why is one character worried and the other not. If it is very simple can anyone explain it to me?

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